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Brand This! Entrepreneurs and franchisers are seeking to create a brand that people will buy.
I am my market, so if I like it, everyone will like it! Genius Me
When I started out to franchise my concept, I told myself that I was going
Scott Nelowet dreamt up French Fry Heaven while on vacation in Europe with his wife. They noticed fry stands at almost every street corner with toppings like vinegar and mayonnaise. He thought, “Now that idea kicks butt!” and did the American thing by bringing the idea back to the states and going way over the top with it! And “BAM!” French Fry Heaven was born…